The Gift of Happy Hour

The Ish watch

The Ish Watch

If you know someone with a good sense of humor or is the first person to buy a round at Happy Hour after work - often one and the same person - you should get them an Ish watch ($150; this Christmas/Consumer season.

First off, it's a time piece that never stops delivering a good chuckle. Funny because its face is fuzzy in a slightly-frosted sort of way; the minute and hour hands appear as similarly apathetic dots on a Sisyphusian plod around the dial. But, right at 5 o'clock is a big, crystal clear "5," which is the universally venerated time to go get a drink after work, Monday through Friday except statutory holidays.

But then, secondly, perhaps surprisingly, the Ish is actually a really good watch. Not a gag, not a cheap novelty item but a solid, hefty, ample, stylish, beefcake wristwatch make of stainless steel held devotedly by a comfy calfskin band in orange or black. It's something even unfunny teetotalers could wear (because irony isn't funny anymore).

Best of all, the double-pronged clasp for the Ish band, likewise made of stainless steel, is also a bottle opener.

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