Seems like Nintendo refuses to be outdone by Sony and Microsoft in this Holidays' console showdown. Nintendo announced a $50 price drop for the Wii U Deluxe Set as of September 20th. Not a massive price drop but compared to what the current announced prices are for the next gen consoles, this places the Wii U at $100 below the PS4 and $200 below the Xbox One. Yes there is a significant software adn hardware difference between the consoles explaining the price difference however, this will appeal to casual gamers who are willing to sacrifice some power and performance for a lower price point.
Nintendo also announced a Wind Waker HD Wii U Bundle:
A new limited-edition Wii U bundle featuring The Legend of Zelda: The Wind Waker HD launches on Sept. 20 at a suggested retail price of $299.99. The bundle includes a black Deluxe Wii U console; a GamePad controller adorned with gold lettering, a gold Hyrule crest and gold symbols from the game; a download code for the digital version of Hyrule Historia, a book that details the chronology, history and artwork of The Legend of Zelda series; and a code that can be used to download The Legend of Zelda: The Wind Waker HD from the Nintendo eShop immediately at no additional cost.
The digital version of The Legend of Zelda: The Wind Waker HD will also launch on Sept. 20, while the packaged version launches Oct. 4 with distinctive gold-foil packaging, both at a suggested retail price of $49.99.
Also announced was the newest member of the Dual Screen family: the 2DS. It's basically an affordable 3DS without the 3D capacity. The handheld console will play all 3DS games but in 2D and will be backwards compatible with most DS game. The current announced price is $129 and it will be available in stores on October 12th just in time for the release of Pokémon X and Y. We see what you did there, Nintendo.
I think this definitely positions Nintendo as the prime choice for casual gamers and for family friendly gaming and entertainment.